Learn How to Build an e-Marketing Strategy That Drives Sales with CEO of Marketing Interactions, Ardath Albee. She will share practical tips and best practices for designing and executing e-Marketing strategies that are guaranteed to drive revenue.
What You’ll Learn:
Ardath Albee is a B2B Marketing Strategist and CEO of her firm, Marketing Interactions, Inc. She applies over 23 years of business management and marketing experience to help companies with complex sales use eMarketing and content strategies to generate more and better sales opportunities. Ardath is a frequent industry speaker and the author of the popular Marketing Interactions blog. Her book, eMarketing Strategies for the Complex Sale was recently released by McGraw-Hill. Among her clients are Cisco, Qwest, Avid Technology, Citrix Online, Silicon Graphics and LANDesk – An Avocent Company.